Visual Storytelling in Advertising: A Case Study from Zimbabwe’s Bottled Water Industry Visual storytelling in advertising has become one of the most important tools for brands trying to communicate in today’s crowded media space. Audiences scroll quickly, skip long messages, and ignore technical explanations. Brands now need to explain value through images, motion, and narrative...
Zimbabwean lithium sulphate plant Zimbabwe is preparing to start operations at Africa’s first lithium sulphate processing plant. The project is being developed by Prospect Lithium Zimbabwe in partnership with China’s Huayou Cobalt Co. It’s a move in the right direction, from exporting raw minerals to processing them locally. The move places Zimbabwean lithium at the...
ICMPD Internship – Policy Unit (Vienna, Austria)Vacancy Reference: VA26P006V01 | Duty Station: Vienna | Contract Duration: 6 months | Start Date: 15 March or 1 April 2026 The International Centre for Migration Policy Development (ICMPD) is inviting applications for a Policy Intern to join its Policy Unit in Vienna, Austria. This ICMPD internship offers a...
AI-driven sales strategy Artificial intelligence is no longer a future concept in sales. It is already reshaping how companies find leads, engage customers, forecast revenue, and manage performance. An AI-driven sales strategy is not about replacing salespeople with machines. It is about using technology to remove friction from the sales process, improve decision-making, and allow...
Standard Chartered Botswana Exit Standard Chartered has confirmed it will fully exit its operations in Botswana. This decision marks a shift from the previous plan to only sell its retail and wealth management divisions. The bank now intends to divest its entire franchise including the profitable corporate and investment banking units. This move ends a...
Zimbabwe Monetary Policy Shift Zimbabwe has announced a significant change in how it plans to manage its economy. The Reserve Bank of Zimbabwe has stated that it will now place greater focus on controlling money supply as the core of its monetary policy approach. This development, widely described as a Zimbabwe Monetary Policy Shift, marks...
Most customers believe that the product they pay for is where a company earns its profits. In reality, many of the most successful businesses across African markets make their real money elsewhere. The visible product often functions as a gateway, not a profit centre. Behind it sit ancillary services, contracts, data flows, regulatory advantages, and...
Funding alternatives: Invoice Discounting, Leasing and Supply Chain Finance Access to capital remains one of the most persistent challenges facing small and medium enterprises across Africa. While banks continue to dominate the formal financing landscape, many SMEs struggle to meet traditional lending requirements such as collateral, long trading histories, and rigid credit scoring models. As...
Government Grants for SMEs South Africa Accessing funding remains one of the biggest challenges for small and medium enterprises in South Africa. While loans and private investment are well-known, many business owners miss out on small business grants South Africa provides through government and public agencies. Grants are non-repayable funds that support growth, equipment purchases,...
How to Prepare a Bank Loan Application Introduction Applying for a bank loan is a formal financial process that requires accurate information, proper documentation, and realistic planning. Many small businesses are rejected because applications are incomplete or do not clearly show how the loan will be repaid. This article explains how to prepare a bank...