Zimbabwe’s low buying power and volatile prices change the rules of marketing. You cannot rely on broad reach alone. You must target the right people, deliver clear value, and convert interest into quick sales. The good news is that many cost-effective tactics work well if they are planned and executed with discipline. Start with clarityKnow...
Ok Zimbabwe has closed 11 stores as part of a rapid consolidation effort. The move follows months of mounting financial pressure. Management says the closures aim to reduce losses and stabilise the business. The company now operates a smaller national footprint while it pursues a wider turnaround plan. Several root causes explain why Ok Zimbabwe...