💼 The Buffalo Brewing Company Hiring: Trade Marketing Officer (Bulawayo)
The Buffalo Brewing Company (TBBC), the manufacturer behind the rapidly growing Nyathi beer brand, is seeking an exceptional, young, and dynamic professional to fill the role of Trade Marketing Officer. Based in Bulawayo, this position is designed for an individual who thrives on the frontline of the FMCG industry, serving as the primary face of the brand within the trade.
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The successful candidate will report directly to the Sales & Marketing Coordinator, taking charge of Go-To-Market (GTM) execution and first-level customer interactions. This is a high-impact role requiring a blend of relationship management, negotiation skills, and a keen eye for market trends in the competitive brewing sector.
📊 Vacancy Information Summary
| Detail | Information |
| 🏢 Organization | The Buffalo Brewing Company (TBBC) |
| 💼 Position | Trade Marketing Officer |
| 📍 Location | Bulawayo, Zimbabwe |
| 👤 Reports To | Sales & Marketing Coordinator |
| 📅 Deadline | 20 April 2026 |
📋 Core Responsibilities and Scope
The mandate of the Trade Marketing Officer involves a comprehensive approach to brand visibility and sales volume growth. The role is heavily focused on “in-the-trade” activity, ensuring that TBBC remains the preferred choice for both traders and consumers.
- Relationship Management: Developing and maintaining robust partnerships with traders. Constant communication is essential to ensure that the brand’s presence is optimized and any barriers to sales are addressed in real-time.
- Negotiation & Branding: Identifying and securing prime marketing opportunities across various channels. This includes negotiating terms for billboard placements, on-site branding, and specialized trade promotions to maximize visibility.
- Market Intelligence: Acting as the eyes and ears of the company by collecting data on Nyathi’s performance and competitor behavior. This intelligence is vital for refining marketing initiatives to suit the current market climate.
- Service Level Oversight: Closely monitoring outsourced service providers, including merchandisers, promoters, and advertising agencies. The officer must ensure that all activations and materials meet the company’s strict quality standards before execution.
🚀 Operational & Strategic Support
Beyond visibility, the Trade Marketing Officer plays a critical role in the logistical success of the sales team. This involves managing the deployment of point-of-sale (POS) materials such as posters, talkers, and samples to van salesmen and representatives to prevent trade stock-outs of marketing collateral.
A unique aspect of this role is the management of stock liquidation and expiries. The officer works alongside the sales team to ensure that products move through the trade efficiently before their “Best Before” dates. By initiating creative liquidation strategies, the officer helps minimize returns and ensures consistent repeat orders from retail partners.
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🎓 Requirements and Qualifications
The Buffalo Brewing Company is looking for an “exceptional” candidate who embodies the spirit of the brand.
- Education: Relevant professional qualifications in Marketing, Business, or a related field.
- Attributes: A proactive, “GTM-focused” mindset is essential. The candidate must be comfortable working in the field and engaging directly with diverse market stakeholders.
- Innovation: A demonstrated ability to develop original marketing initiatives that drive brand equity and sales volumes.
✉️ How to Apply
Interested candidates who meet the above criteria should submit their detailed Curriculum Vitae and a compelling cover letter.
- Email Address: recruitment@buffalo.co.zw
- Closing Date: 20 April 2026
The Buffalo Brewing Company is an equal opportunity employer. Only shortlisted candidates will be contacted for the next stage of the recruitment process.
Disclaimer: The Business Pulse shares verified opportunities from trusted sources. We are not a recruiting agency and do not request any payment for applications.
Head of Business Development, Alula Animation. With 10 years in advertising and sustained involvement in startups and entrepreneurship since graduating from business school and the School of Diplomacy and International Relations, Beloved researches and writes practical business analysis and verified job-market insights for The Business Pulse Africa.
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