Apply for the Marketing and Exhibitions Manager vacancy at Mustard Seed Relationship Marketing in Pretoria East.
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Mustard Seed Agency Recruitment Brief
- Hiring Authority: Mustard Seed Relationship Marketing
- Position Title: Marketing & Exhibitions Manager (MEM)
- Reference System ID: MEM_CG
- Functional Scope: Above-the-line (ATL) and below-the-line (BTL) campaign execution, retail tenant relationship management, and commercial exhibition/advertising space sales
- Employment Framework: Full-Time, On-Site Agency Placement
- Station Base: Upmarket Shopping Centre in Pretoria East, Gauteng, South Africa
- Application Pathway: Direct agency email submission framework
- Sourcing Registry E-mail:
careers@mseed.co.za
Mustard Seed Relationship Marketing, a specialized boutique advertising agency commanding a niche footprint in the retail property sector, has opened a high-impact sourcing drive for a Marketing and Exhibitions Manager. Tailored for a well-rounded, commercially driven creative, this permanent role is positioned directly on-site at an upmarket shopping centre hub in Pretoria East. The successful Marketing and Exhibitions Manager candidate will act as the primary brand custodian for the agency on the ground, driving foot traffic, building trust with high-value landlord stakeholders, and generating revenue across multiple premium locations.
Navigating the competitive retail real estate market requires an individual who balances strategic B2B sales instincts with consumer-facing creative flair. The incoming Marketing and Exhibitions Manager will oversee full-cycle promotional calendars while simultaneously driving aggressive commercial advertising sales. Tasked with managing mall space rentals, courtyard visual setups, and brand activations across the primary asset and several surrounding suburban centers, this placement represents an excellent growth tier for a shopping centre marketing specialist looking to elevate their portfolio within a fast-expanding agency ecosystem.
Key Responsibilities and Performance Deliverables
The specialized portfolio for the successful Marketing and Exhibitions Manager candidate balances tenant public relations, corporate presentations, event management, and business-to-business sales targets.
1. Strategic Omnichannel Marketing & Campaign Execution
- Campaign Deployment: The Marketing and Exhibitions Manager will be Designing, planning, and executing comprehensive above-the-line (ATL) and below-the-line (BTL) marketing initiatives to accelerate consumer foot traffic and increase retail basket spend.
- Asset Activation: The Marketing and Exhibitions Manager will be Leading localized seasonal event setups, holiday brand activations, pop-up community experiences, and visual merchandising updates across the shopping complex.
- Creative Alignment: The Marketing and Exhibitions Manager will be Combining copywriting, event styling, and consumer insight analytics to keep the center’s public profile aligned with modern luxury retail trends.
2. Commercial Exhibition Space Sales & Media Monetization
- Pipeline Generation: The Marketing and Exhibitions Manager will be Actively sourcing, cold-calling, and closing lucrative spatial lease contracts with external corporate brands, luxury automotive dealers, and bespoke artisans for pop-up exhibition courts.
- Advertising Sales: The Marketing and Exhibitions Manager will be Pitching, pricing, and selling prime in-mall static media assets, digital display loops, and outdoor billboard inventories across the primary asset and surrounding regional properties.
- Revenue Tracking: The Marketing and Exhibitions Manager will be Enforcing corporate rate cards, hitting monthly commercial sales targets, and processing contract paperwork to protect agency profit margins.
3. Tenant Relations & Landlord Stakeholder Diplomacy
- Relationship Building: The Marketing and Exhibitions Manager will be Acting as the core on-site liaison between the marketing agency, the centerโs retail tenants, and the property management board.
- Tenant Alignment: The Marketing and Exhibitions Manager will be Collaborating with global retail anchors and independent boutique owners to integrate individual product drops, store openings, and discount campaigns into the mall’s master media schedule.
- Performance Reporting: The Marketing and Exhibitions Manager will be Presenting data-backed marketing returns, campaign success evaluations, and visual media impact summaries to property asset managers and executive committees.
Qualifications, Experience & Critical Selection Criteria
The agency evaluation panel enforces strict baseline metrics regarding property sector experience and geographic proximity. Generalist marketing applications lacking retail asset background will not be processed.
| Evaluation Category | Required Baseline Standards for the Pretoria East Manager Seat |
| Academic Base | Professional Qualification (Minimum Diploma or Bachelor’s Degree) in Marketing, Public Relations, Communications, or a related commercial discipline. |
| Retail Longevity | Minimum of at least five (5) years of proven, documented experience operating within a retail marketing or shopping center promotions framework. |
| Sales Performance | Minimum of at least three (3) years of successful experience in direct sales, B2B account management, or commercial media space leasing. |
| Domain Expertise | Direct shopping centre marketing experience is mandatory. Candidates must demonstrate a strong grasp of landlord-tenant relationship models. |
| Geographic Location | Strictly open to candidates currently residing within the Pretoria area. Profiles requiring long-distance relocation will be archived. |
| Core Competencies | Strategic marketing execution, excellent corporate presentation skills, sharp attention to operational detail, and a highly collaborative team-player mindset. |
Also Read: Apply for the National Foods Finance Manager vacancy within the Biscuits Business Unit at National Foods Ltd.
Application Guidelines and Submission Protocol
Mustard Seed Relationship Marketing maintains a rapid, compliance-driven review framework due to immediate operational scaling across shopping centers. Professionals who satisfy all technical criteria for this Marketing and Exhibitions Manager vacancy must lodge their credentials via email.
Required Components for your Digital Job Application Portfolio:
- A brief, professional Application Cover Letter explicitly highlighting your previous shopping centre marketing achievements, stating your biggest single event or space sales win, and clarifying your current location.
- A comprehensive, updated Curriculum Vitae (CV) tracking your employment history within the retail property sector, accompanied by a portfolio of previous mall campaigns if available.
- Mandatory Disclosures: You must explicitly include your current/most recent monthly salary structure and your exact employment notice period directly within your application text.
Direct Corporate Sourcing E-mail Address: Forward your integrated PDF digital folder directly to the central agency talent evaluation desk at:
๐ careers@mseed.co.za
Mandatory System Instruction: To bypass automated inbox routing rules and place your file onto the primary selection stack, you must format your Subject Line with the exact code sequence:
MEM_CG
Disclaimer: The Business Pulse shares verified opportunities from trusted sources. We are not a recruiting agency and do not request any payment for applications.

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